Three packages built around how UK roofers actually grow — from a steady stream of local enquiries to total domination of your area. Exclusive leads, no shared enquiries, no long contracts.
We work exclusively with UK roofing companies. The right package depends on where your business is today — not where you want to be.
You're running everything yourself. You get jobs from word of mouth and maybe Checkatrade, but it's inconsistent and you're sharing every lead with competitors. You want proof before you commit. You need fast results with low risk.
→ Start with SteadyYou have 2–8 staff and need enough consistent work to keep everyone busy. You've probably tried a few things that didn't deliver. You're ready to invest properly in a reliable pipeline that gives you control over your own calendar.
→ Start with Booked or DominantEach package is a stage of growth. Start where you are. Upgrade when you're ready.
Get a reliable stream of local enquiries every week. Low risk, fast proof, simple to start.
First leads within 7 days of going live
Fill your diary weeks in advance. Multi-channel lead flow that replaces Checkatrade for good.
Consistent 15–25 leads/month within 60 days
Own your local market. We work with no other roofer in your postcode zone — guaranteed in writing.
Area exclusivity — zero competitor conflict, in writing
Not sure which package is right for you? See every feature, side by side.
| Feature | Steady | Booked | Dominant |
|---|---|---|---|
| Monthly retainer | £397 | £797 | £1,497 |
| One-off setup fee | £299 | £399 | £499 |
| Minimum commitment | Monthly rolling | Monthly rolling | Monthly rolling |
| Target leads per month | 5–10 | 15–25 | 30–50 |
| Google Ads management | ✓ | ✓ | ✓ |
| Landing page(s) | 1 page | 3 pages | 5+ pages |
| Call tracking & reporting | ✓ | ✓ | ✓ |
| Google Business Profile | – | ✓ | ✓ |
| Local SEO & citations | – | ✓ | ✓ |
| Review generation system | – | ✓ | ✓ |
| Facebook & Instagram Ads | – | – | ✓ |
| Monthly SEO content | – | – | ✓ |
| Competitor monitoring | – | – | ✓ |
| Dedicated account manager | – | – | ✓ |
| Area exclusivity guarantee | – | – | ✓ |
| Strategy calls | Monthly report | Every 2 months | Weekly |
Add individual services to any package at any time. No minimum commitment on add-ons.
High-converting roofing website, mobile-optimised, built to turn visitors into phone calls.
Automated post-job review requests sent by SMS & email. Average client goes from 12 to 60+ reviews.
Short-form before-and-after video ads produced monthly for Facebook and Instagram campaigns.
Real-time portal showing every call, form fill, and lead source updated daily. Know your ROI at a glance.
A roofer charging £2,500 per job with a 40% conversion rate turns 20 leads into 8 jobs — that's £20,000 in revenue. Against a £797 management fee, the numbers speak for themselves.
Every lead goes only to you — no race to the bottom on price with 4 other roofers
Homeowners contacting you have already decided they want a quote — higher intent than aggregator leads
Stop paying Checkatrade £400+/month for leads you share with competitors. Own your pipeline instead.
Yes, 100% exclusive. Every lead we generate goes to you and only you. We never sell, share or resell leads to other roofers. On the Dominant package we also guarantee that we won't take on any other roofing client in your defined postcode zone for as long as you're with us — confirmed in writing.
Most clients receive their first enquiry within 48–72 hours of their Google Ads campaign going live. We target a full go-live within 7 working days of your onboarding call. SEO results take longer to build (3–6 months) but Google Ads delivers results almost immediately — that's why every package starts there.
No long-term contracts on any package. All three run on a rolling monthly basis — cancel with 30 days' notice at any point. Please refer terms and conditions page for details. We keep clients through results, not paperwork. Our average client stays for 14+ months because the pipeline keeps delivering.
No — ad spend is separate and goes directly from you to Google or Meta. We never mark up ad spend. Our management fee covers the strategy, setup, and ongoing optimisation. We recommend a minimum of £300–£500/month on Google Ads for meaningful results, and will advise the right budget for your area in your free audit.
Absolutely — and many clients do. The typical path is to start on Steady, prove the model works in your area, then upgrade to Booked once you're confident in the ROI. Upgrades are handled seamlessly mid-month with no additional setup fees. We'll suggest the right moment to upgrade based on your performance data.
If you haven't received any leads within the first 30 days, we'll work the following month at no charge until you do. In practice this almost never happens — roofing is one of the highest-intent local search categories on Google. Your free audit will also tell you upfront the estimated lead volume available in your area, so there are no surprises.
We'll show you exactly how many leads are available in your area, who's getting them right now, and which package fits your situation. Free, no obligation, takes 20 minutes.
We'll call you within one business day. The call takes 20 minutes and you'll leave knowing exactly what's possible for your area.
🔒 No spam, ever. We'll call within one business day. Completely free, no obligation.
Every week you're not on Google Ads, a homeowner in your area finds another roofer. The audit takes 20 minutes and costs nothing. Find out what you're missing.
No contracts · No spam · Results within 7 days